Product

Adidas

Global Innovation: Apparel & Footwear Product Design

In SS21, Ruth Carter and Marvel Studios partnered with the adidas Innovation Team and S.E.E.D to help design & develop bespoke costumes for the BLACK PANTHER: WAKANDA FOREVER film (2022). The Wakanda Forever Collection celebrates Afrofuturism through Community, Culture and Art at the intersection of Technology & Innovation. This project defined the power of creative collaboration through a collective global team effort and to top it off, Ruth Carter won her second Oscar for “Best Costume Design” (2023).

 
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Adidas

Brooklyn Creator Farm: Apparel & Footwear Product Design Studio

SS21 | FW21 | SS22 | FW22 | SS23 | FW23 | SS24

 
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Adidas

Basketball Design: Apparel & Footwear Product Design Team

FW18 | SS19 | FW19 | SS20 | FW20

 

adidas

Product: Mobile App | Brand: adidas

All Day is a women's workout & wellness app designed by adidas. It provides users a holistic view of wellness by focusing on four key pillars: Movement, Nutrition, Mindset and Rest. It serves curated content, expert knowledge and influencer inspiration through the lens of sport and culture. Available on iOS (rating 4.7) and Android (rating 4.3). 

As a product team we designed, developed, tested, launched, supported and iterated the app to its latest version (v2.9.0).